We Feel Fine is a fully interactive website, that draws apon design, science, and several other factors to create an elaborate representation of data in an interactive fashion for people to explore, in a more interesting fashion. It shows how far you can push the boundaries of creating statistical graphs, visually representing something can get much the same effect while maintaining the viewers attention, allowing more of this data to be absorbed, and more likely they will want to engage this interactive medium.
http://www.peteralexander.com.au/tem/PA_catalogue.tem?Level1Click=catalogue_signature#/5
In fashion and advertising, interactivity in essential to sell a product. Not every house wife will be internet savy, so this very 'mouse over' approach to a website, allows for a simple and effective method of selling a product and seemlessly blending it with navigation and interactivity of the website, scrolling over each piece of clothing highlights it and brings up information pertanent to the interacted piece, taking colour out of the rest of the site to create a focus. Effectively engadging the audience, but allowing them to have control over what items they view, if they want to only see certain items details, it is up to them to select it.
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